CRM KIA

Enquiry Management System

The gateway of your entire sales pipeline in KIA CRM — capturing leads from all digital and physical sources into a single centralized system.

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🔔 New enquiry from Website
⏱ Follow-up due Today 4:00 PM
crm.keywordindia.com / enquiry
☰✉👤📄📈⚙
Enquiries+ New Enquiry
New Today24▲
Follow-ups18
Won9▲
Sales Funnel
RRahul SharmaWebsiteReview Pending
PPriya VermaJust DialQualified
SSanjay GuptaFacebookFollow-up
0Lead Leakage
7xHigher Conversion in 1st Hour
6Pipeline Stages
100%Interaction Visibility
1.1 Why It Matters

Why Enquiry Management Matters

See the difference between managing leads on WhatsApp and notebooks versus a centralized KIA Enquiry Module.

Challenge Without CRMResult With KIA Enquiry Module
✕Leads lost in WhatsApp or notebooks✓Zero lead leakage — all entries centralized
✕No follow-up visibility✓Real-time pipeline visibility for management
✕Salesperson accountability unclear✓Every interaction logged against sales user
✕Slow response to queries✓Auto-assignment + SLA-based response tracking
✕No conversion analysis✓Source-wise conversion ratio & funnel monitoring
1.2 Pipeline

Enquiry Pipeline Stages

Every enquiry moves through clear stages, so you always know where each lead stands.

Review Pending2
Rahul SharmaWeb Design enquiryWebsite
Meena TradersSEO packageJust Dial
Qualified2
Priya VermaApp developmentFacebook
Gupta & SonsDigital marketingCall
Follow-up Pending1
Sanjay GuptaFollow-up: TomorrowSocial Media
Disqualified1
Test LeadInvalid contactWebsite
Win1
Anita SinghOrder receivedField Visit
Lost1
Vikas JainNot convertedCold Call
1.3 Process Flow

CRM Lead to Revenue Flow

From the first click or call to recorded revenue — ten steps, fully tracked inside your CRM.

1.4 Enquiry Record

Each Enquiry Record Contains

Every detail you need to qualify, follow up and convert — in a single record.

Enquiry Record#ENQ-1024
👤
Customer Details

Name, mobile, email, address

🛍
Product / Service Interest

What the customer is looking for

📡
Source of Lead

Website, JD, Facebook, cold call, field visit

🧑
Assigned Sales User

Who is responsible for this enquiry

📅
Follow-up Date

Next scheduled interaction date

📈
Status Tracking

Review Pending→Qualified→Win/Lost

📝
Remark / Notes

All interaction history maintained

📁
Enquiry Type & Category

Custom classification for reporting

1.5 Advanced Features

Built to Convert More Leads

Powerful tools that keep your team fast, accountable and focused on revenue.

01
⏱

SLA-based Response Tracking

Flag enquiries not actioned within defined hours.

02
📅

Lead Aging Report

Identify stale leads before they go cold.

03
📈

Source-wise Conversion Ratio

Measure ROI of each marketing channel.

04
🎯

Sales Funnel Monitoring

Visual pipeline from enquiry to order.

05
🔔

Automated Reminders & Escalation

Never miss an overdue follow-up.

06
📥

Download Excel & Upload New Data

Export the full list for management review and bulk import enquiries from external sources.

💡

Leads assigned within the first hour of enquiry have 7x higher conversion rates. Use the ‘With Follow-up’ qualification path to auto-schedule the first touchpoint immediately after assignment. — KeywordIndia

Ready to stop losing leads?

Get a live walkthrough of the KIA Enquiry Management System.

Book a Free Demo Call +91-9811475755